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PROJECT: SOLE PURPOSE
the fully sustainable.
Sustainability is a topic that has been ignored by many. Working in a PUMA Flagship allows me to analyze international and local customers footwear interests. The release of the RE:SUEDE inspired me to use the same concept with my favorite footwear silhouette, the slipstreams. The objective was making a slipstream that not only is sustainable but is also fashionable. To add a little bit of spice I decided to take out the laces and sew the tongue on the sides of the shoe. I first sketched a tech package design; then, made a rendering on ADOBE Illustrator and Photoshop. This was the result...




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